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Marketing Strategies Research
Year : 2023
Subject : Fashion Marketing
Through research conducted on the use of marketing strategies between luxury brand Burberry and mass brand H&M , I was able to expose myself and discover the difference in marketing strategies that brands use in order to suit their own customer base.
Difference in Competitors Analysis and Brand Positioning
1/2
Difference in Influencer Marketing
1/4
Difference in Brand Collaboration
Difference in Brand Collaboration
1/3
Difference in VR and AR
1/6
Year : 2023
Subject : Digital Trends In Fashion Retail
Another research was conducted on the different omnichannels used between Burberry and Zara.
Difference in Omnichannels
1/3
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